XM Fundamentals Certification

Description: This learning content is free and will prepare you to pass the XM Fundamentals Certification exam. The XM Fundamentals Certification is a credential that demonstrates an understanding of core XM principles. It is a training-based certification, built across five modules that cover essential topics for current and inspiring XM professionals.

Prerequisites:  None.      |      Estimated Time:  10 hours

Learning Objectives:

Throughout the training, you will learn:

  • How human beings  actually think, feel, and behave and how to use Experience Management (XM) to drive behavior
  • What XM is and how it creates value for an organization
  • How to establish XM as a discipline in your organization
  • The core competencies and skills required to establish a successful XM program
  • How to get started by developing an XM program roadmap to meet your goals
Note: As of February 1, 2024, the XM Fundamentals Certification has been significantly updated from the previous version.
Note: This certification exam is available for purchase as part of a bundle with the Qualtrics Platform Essentials Certification for a 50% discount.